Wallpaper* is a world-renowned design and lifestyle UK magazine, that inspires and informs a sophisticated, international and creative audience.
After updating their website and online offering, they were looking for a marketing agency to assist them in cleaning up and optimising their Pinterest platform, with the primary aim being to increase their reach and generate more traffic and engagement.
- Implement best practices and pin regular content
- Increase reach, follows and saves
- Increase website traffic
- Write a Pinterest guide for the team
- Ensure all Pins were Rich Pins
- Delete boards that were not performing & fix broken links
- Research and implement Keywords, descriptions and Hashtags
- Create Pinterest specific images
- Produce 25 new boards
Team training guide
Since we have implemented best practices and updated the Wallpaper*’s Pinterest platform it has become an essential tool for driving brand awareness and traffic. Wallpaper*’s increased presence on the platform has allowed design-led consumers to access the wealth of advise that this iconic brand’s website articles offer, exposing them to an even broader global audience.
Increase in daily impressions
Increase in Saves
with highs of 215 a day
Increase of overall monthly
views to 3,634,647
“Listen and Like brought a huge amount of knowledge and experience to enhance the offering of Wallpaper* on Pinterest. Their holistic approach combined with a peerless attention to detail resulted in a brilliantly delivered project.”